Kantar WorldPanel

Kantar Worldpanel is the global expert in shoppers’ behaviour.

Neat Design have worked with Kantar WorldPanel on a number of projects which include Direct Mail, Press Adverts, Infographis and Emails

Direct Mail
The Kantar Worldpanel Direct Mail had a number of different elements. The design is based on a collage of people which make up the cover visual. The principal for this is to represent Kantar World Panels consumer knowledge and insights. The cover visual changed depending on the client receiving the direct mail. In total 27 bespoke and 1 generic direct mail pieces where produced to clients such as CocaCola, Danone, Heinz, Kelloggs, Lidl and more.

Magazine Adverts
Neat Design where tasked with designing a number of Kantar Worldpanel infographics to sit on two double page spreads for ShelfLife Magazine. The resulting spreads displayed a visually engaging display of information while on brand with Kantar Worldpanels brand guidelines.